Let's make people feel less alone, together
I partner with people who care about mental health and say true things out loud. If that is you, I would love to work together — whatever the size of your following.
What you get
10% new, 5% repeat
10% commission on every new customer you send my way, and 5% when they come back and order again. You keep earning from people you introduced, not just their first order.
A code for your people
Your own discount code, so following you is worth something to them and not only to me.
A link that keeps count
An affiliate link that tracks your referrals on its own. No screenshots, no chasing me for numbers.
Who this is for
There is no one type of person I am looking for. Genuinely.
- Therapists and mental health professionals
- Advocates and creators in this space
- Anyone with lived experience, any following size
- Anyone who already loves the shirts
No follower minimum, and no requirement to post a certain number of times. I would rather have five real posts than fifty obligated ones.
How it works
- 1 Apply below It is a short form. I read every one myself, because there is only me.
- 2 Get your code and link Once you are in, you get a discount code for your audience and an affiliate link that is yours.
- 3 Post it how you would say it Reels, photos, stories, or just an honest conversation about mental health. No script from me.
- 4 Your link does the counting Every referral is tracked automatically, and I will walk you through the payout details when you are approved.
Self-Care Shirts is one person — me, Alyssa. I draw every design, and I started this after my own healing journey because I wanted the things I needed to hear on something I could wear.
Every order supports the 988 Lifeline and The Trevor Project. When you share this, that is what you are sharing.
Apply to collaborate
Tell me who you are and where you post. That is really all I need to start.
We love partnering with creators who care about mental health, authenticity, and making people feel seen. When you collaborate with Self-Care Shirts, you’re joining a mission-driven brand built by someone who has lived the healing journey personally. We keep our partnerships simple, supportive, and fun. You’ll receive a unique discount code to share with your audience, a custom affiliate link that tracks your referrals, and a 10% commission on every sale you inspire. We encourage creators to express themselves authentically—reels, photos, stories, or thoughtful conversations about mental health are all welcome. Our goal is to support you as you support your community. Together, we spread messages of healing, humor, and hope through apparel that genuinely helps people feel less alone.
Partnership opportunities
- Affiliate marketing
- Discount codes
Questions people ask before applying
Do I need a certain number of followers?
No. There is no minimum and I am not going to check. Someone with 300 followers who actually talks about mental health is worth more to me than a big account posting a product they do not care about.
What exactly do I get?
10% commission on every new customer you bring in, and 5% on their repeat orders after that — so you keep earning from people you introduced. Plus a discount code to share with your audience, and your own affiliate link that tracks referrals automatically.
Do I get free product?
Not as part of this — the collab is the commission and the code. I would rather be straight with you about that than have you find out later. If you have an idea that genuinely needs a sample in hand, tell me in the form and we can talk about it.
What do I have to post?
Whatever sounds like you. Reels, photos, stories, or a conversation about mental health with the shirt barely in it. There is no script, no posting quota, and no approval process where I edit your captions.
Can I apply if I am a therapist?
Please do. Therapists, counselors and other mental health professionals are some of the people I most want in this — you know what actually helps and what is just a slogan.
What happens after I apply?
I read it. Not a team, not a filter — me. If it is a fit I will get back to you with your code, your link and how the payouts work.
Still not sure? Email me at hello@selfcareshirts.com and just ask.
